ASOTU CON WEST 2026

For the first time, ASOTU CON is heading to the West Coast. ASOTU CON West will bring together automotive retail’s most engaged dealers, operators, leaders, and industry partners for a new gathering built around the conversations shaping the business right now. Expect the same people-first energy that defines ASOTU CON, with fresh perspectives from across the West Coast and beyond. The event will create space for practical ideas, honest conversations, meaningful connections, and the kind of collaboration that keeps the industry moving forward. ASOTU CON West is a chance to step away from the daily grind, meet the people doing the work, and return home with new relationships and ideas worth putting into action. A new coast. A new chapter. The same commitment to helping automotive retail get better together.